Link Popularity for Better Search Engine Rankings

The more relevant Web sites that link to you, the better your link popularity. Google in particular uses link popularity in its ranking formula.

More Links, More Traffic

The whole idea of the Web is based on the use of links. The great thing is that the more people that link to your site, the more traffic you will get while increasing your search engine ranking at the same time.

Relevancy

Link popularity doesn't just take into account the number of links, but also the relevancy of the sites linking to you, as well as the keywords used in the link.

No Spam

So-called link farms are considered spam and shouldn't be used unless you want to be banned from search engines.